In recent years, the young community of YouTube content creators (or YouTubers) has become a truly international phenomenon.
Tubecon is an event that brings together and defines a digital movement, with total audience to date surpassing 145,000. An event like this demands a compelling presence on the technologies its attendees swear by – namely mobile.
The app Lucky Few provided draws in and unifies all attendees, making them feel a welcome part of the proceedings. All event information is never more than a tap away, and a series of sustainability-focused challenges help to keep the audience engaged with the event’s underlying message.
